Entertainment Marketing and Brand expert Jay Williams serves as C0-Founder/Chairman/CEO of Legion of Creatives
With over 30 years of experience in the global entertainment marketing arena, Williams is a rare executive who has worked across all platforms of entertainment verticals including film, radio, television, digital, gaming, online, as well as theme parks, cruise ships and resorts. In addition, he has worked with every major motion picture studio in Hollywood on hundreds of marketing campaigns that combined have generated some of the biggest movies and Television shows of the 21st century.
Williams is an Emmy Award winning producer, having won the first Primetime Emmy awarded to Virtual Reality in 2015 for his work on Sleepy Hollow VR experience.
Williams was previously the President of Global Marketing, Digital and Brand Management for K/O Paper Products, one of Hollywood’s most successful and diverse television and motion picture production companies, founded by Alex Kurtzman and Roberto Orci. In that role, he oversaw all aspects of marketing, digital content, and branding behind the company’s many motion picture, television and digital properties.
Over his career, Williams has worked with some of the world’s most respected brands including The Walt Disney Company where he served as a senior executive for over 17 years (1990-2007). In 2000, he was named senior vice president of Global Creative Content for Walt Disney Studios where he oversaw all creative marketing content for the Studio’s slate of live-action and animated motion pictures from the Walt Disney Pictures, Pixar Studios, Touchstone Pictures and Hollywood Pictures banners. Among the numerous movie campaigns he worked on include the highly successful “Pirates of the Caribbean” franchise, the National Treasure” franchise, “Monster’s Inc.” “Finding Nemo, and many others.
In addition to his marketing duties, Williams has been a teaching faculty member at the American Film Institute and he currently teaches at Loyola Marymount University school of Film and Television as a part time faculty member, where he currently teaches Entertainment Business Affairs to Graduate and Under-Graduates.
Williams is also a member of the Producers Guild of America (PGA) New Media Council as well as the Academy of Television Arts and Science